The BitTitan Blog for Service Providers
How To Market Cloud Biz Like A Chef! Have you ever watched the TV show “Restaurant Impossible” with chef Robert Irvine? I’m addicted to it. Robert is a world-famous chef and restaurateur. The show goes like this: He helps restaurants around the US that are struggling...
ModernMSP Series: The Evolution Of IT Services Providers Starting soon, right here on ModernMSP, we'll be doing a bi-weekly series called The Evolution Of IT Services Providers. The series traces the evolution of the ITSP from the mid-1990s to the present. We'll take...
VARs Arise From The Peat Bog It's the 1990s. Enter the World Wide Web and email. MS Windows is on all IBM PCs. And GPS is fully operational. The iMac happens. It's also the decade of the Value-added Reseller (VAR). In the 1990s, we were seeing a huge partnership...
The Sales Plan That Rocks Sustainable Cloud Services Business It’s the hard truth that most value-added resellers (VARs) and Solution Providers (SPs) fail to acknowledge and then ultimately take too long to address. Once you commit to creating or growing a cloud...
Time For H2H Marketing 1.0 Baby, Where Only The Fittest Survive! 2017 is the year of marketing. The year when technology, customer experience, personalization and cooperation come of age. For we marketers it’s an exciting time. A time of positive and explosive change....
The SaaS Sales Model That Sails At 80 Knots I am very fortunate to have worked with many SaaS organizations, either for a three-month consulting period, or a full six months to a year service to help them in bootstrapping their sales and marketing engine. We believe...
Modern MSPs Win with High-Value, High-Margin Cloud Services Reselling licenses does not yield a high-value business. Let's say you've been reselling XaaS apps licenses at $50 per user per year with a 20% reseller commission. As a license-only business, you will...
We Asked Our Developers: What Work Annoys You? At BitTitan, if you ask one of our developers how long it will take to fix something, a popular answer is “two hours or six days.” It’s harder to convey in text than through voice, but rest assured there’s a dash of...
Change Your Approach to Profitability with Automation The cloud is not keeping ITSPs from being more profitable. A new ModernMSP article by George Mellor, President and CEO of KloudReadiness, points out that a focus on how external forces are hurting...
Solving the Profitability Problem: Automation Gartner predicts that by 2020, a corporate "no-cloud" policy will be as rare as a "no-Internet" policy is today. What else is trending up? Competition in the channel—and frustration, too. The outlook on cloud has shifted...
